Privacy Policy

Effective date: August 30, 2021

Neobiomics AB (EU VAT nb SE559072218601,  Fogdevreten 2A, 171 65 Solna, Sweden) (“us”, “we”, or “our”) operates the website (hereinafter referred to as the “Service”), and is Personal Data Controller for handling of any collected personal data, according to the EU General Data Protection Regulation (GDPR).

This page informs you of our policies regarding the collection, use and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from


Service is the website operated by Neobiomics AB.

Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession), for example name, email address, delivery and invoice address, and purchase history.

Processing of Personal Data
Processing of Personal Data is defined as everything Neobiomics AB does with the Personal Data.  Every task performed with/through Personal Data is defined as processing, independent if it is an automatic or manual task. Common examples of data processing are collection, registration, organization, structuring, storing, transferring and deletion.

Usage Data
Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies are small files stored on your device (computer or mobile device).

Data Controller
Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.

For the purpose of this Privacy Policy, Neobiomics is a Data Controller of your Personal Data.

Data Processors (or Service Providers)
Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller.

We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)
Data Subject is any living individual who is using our Service and is the subject of Personal Data (see definition of Personal Data above).

Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

When you visit our web site, we automatically collect data on your browser behavior through your IP-address, i.e. the digital trace you leave on the web site. Persons that may process such data are primarily working with marketing and potential collaboration partners (Service Providers).  In case a collaboration partner process data, we sign agreements with that partner about processing of data. See the section” Service Providers” below about this.

The purpose of data collection is to optimize your experience as user and develop the web site functionality and user interface.

Processing of Personal Data is necessary for us to analyze, develop and improve your experience of our services. This entitled interest forms the legal basis to process your Personal Data. We assess our entitled interest to develop our services to outweight your personal interest to protect your Personal Data as user of our web site and services in this case.

We record your data during a period of 12 months from the last visit on the web site.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or the instructions provided in any email we send.

Usage Data

We may also collect information on how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information. See the Cookie Policy.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyse our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

Specific examples

Legal obligations

Disclosure for Law Enforcement

Under certain circumstances, Neobiomics AB may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency). This legal obligation constitutes a lawful ground for us to process your personal data. The personal data is kept during the time that is required by law or for the time that is necessary for us to respond to a court of a government agency.

Legal Requirements

Neobiomics AB may disclose your Personal Data in the good faith belief that such action is necessary to:

Use of Data

Neobiomics AB uses the collected data for various purposes:

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), Neobiomics AB legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Neobiomics AB may process your Personal Data because:

Retention of Data

Neobiomics AB will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

Neobiomics AB will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside Sweden and choose to provide information to us, please note that the data, including Personal Data, is transferred to Sweden and processed there. Customers ordering products will have their delivery address transferred to our logistics partner in Austria, to enable delivery.

Neobiomics AB will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country outside EU/EES unless you consent to such transfer.

Security of Data

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Neobiomics AB aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data.

You have the right be informed about what Personal Data we hold about you. The information will be provided to you free of charge in easily accessible, written form (which may be in electronic form) If you want to have information about what Personal Data we hold about you, please contact us on

In certain circumstances, you have the following data protection rights:

The right to delete the information we have on you. Whenever data is no longer needed for the purpose for which data is collected; if the consent to handle data is re-called; if you object against our interest to use data and your argument is stronger than ours; if you object against direct marketing; if data is handled in an illegal way; if deletion of data is required to comply to a legal duty/action.

The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data (see above) directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.

The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

The right to object. You have the right to object to our processing of your Personal Data. This right includes that you can object to all handling of Personal Data based on the lawful ground weighing of interest to use data, including direct marketing.

The right of restriction. You have the right to request that we restrict the processing of your personal information.

The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.

The right to not be subject to automated decision-making. You have the right to not be the subject of a decision that is only based on some form of automated decision-making, including profiling, if the decision can have legal consequences for you or in a similar way affects you to a considerable degree. This right is over-ridden if handling of data is needed for completion of signed agreements, if such handling is in accordance with laws or if the legal ground is personal consent of handling of data.

The right to withdraw consent. You also have the right to withdraw your consent at any time where Neobiomics AB relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact the Swedish Data Protection Authority (Swe. Datainspektionen), telephone +46- 08-657 61 00; email (For other contact channels, please visi

Service Providers

We may employ other companies and individuals to facilitate our Service (“Service Providers”), provide the Service on our behalf, perform Service-related services or assist us in analyzing how our Service is used. In such cases we will have written agreement with all the Processors that guarantees the security of the Personal Data including that the Personal Data is handled according to international laws regulating transfer of Personal Data.

These parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


We may use third-party Service Providers to monitor and analyse the use of our Service.

Direct marketing through the electronic Newsletter

Neobiomics AB uses for direct marketing through an electronic Newsletter. When you subscribe to the Newsletter using the subscription form on the web site, your email and IP address is recorded on  At subscription, we specifically inform that an unsubscription option will be readily available in each newsletter. In each newsletter there is a clearly marked opt-out-link (“Unsubscribe”) included.

For details around the Sendinblue Terms and Policies, visit the following links:


We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processors we work with are:

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us by email to If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us: